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ALOHA UPDATE: March 2011
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Introducing MauiFlex™ in Fashion-Forward Styles


You know the feeling. You pulled off your sunglasses a little too aggressively. Or you stuffed them in your pocket a little too hard. If you're looking for more comfort AND increased durability, check out the new MauiFlex line of sunglasses from Maui Jim.
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HOT NEWS

Welcome to Color

Spring is on the horizon, and with the change of seasons, the world blossoms into color. There is no better time to see the colors of our world more vividly. Which is why Maui Jim focuses on making all colors more true with its latest lens technologies.Read more



MAUI GRADIENT

MauiGradientGoing Single

No two sunglass enthusiasts are alike. Some wear sunglasses merely as a fashion statement, while others choose sunglasses based on specific protection offered from varying environmental conditions. Maui Jim has always been known as the leader in bi-gradient lenses. These lenses are dark at the top, light in the middle and dark at the bottom. But this season, Maui Jim is going single - single gradient, that is.

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SPECIAL COLLECTIONS

Art Under the Sea

Nobody captures an up-close, underwater encounter with marine wildlife like Guy Harvey, world-renowned marine wildlife artist and advocate for marine conservation. His unique artistic vision derives from years of experience as an undersea photographer, diver and scientist, a combination that allows him to capture the beauty of the sea in breathtaking detail and vivid color. Read more



ALOHA FROM OUR AMBASSADORS

Surf’s Up! Meet Some of Our Paddling Ambassadors

Surfing the ocean’s largest waves is hard enough. But ask someone to stand on a board, grab a paddle and navigate both flat ocean water and burgeoning waves, and you create a whole other sport called Stand-Up Paddling (SUP).

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FUN WITH MAUI JIM

Maui Jim Swoops into Vail

Maui Jim has become the exclusive sunglass sponsor of the leading U.S. mountain resorts – Vail, Beaver Creek, Breckenridge and Keystone, as well as its affiliated Colorado lodging properties, plus Northstar-at-Tahoe and Heavenly Mountain Resort in Nevada and California. Come for some fun in the mountains this spring and summer.

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MAUI JIM FOR CHARITY

Roger Rasheed Takes a Swing to Helping Children

Famed tennis player and renowned international tennis coach, Roger Rasheed, is taking a swing to help children enhance their lives through the benefits of sports; and Maui Jim, Inc., will step up to support the new endeavor as one of its first corporate sponsors.

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